• Step #1: Enter Campaign Name, prefixes, seed keywords, and postfixes (I find this very useful for PPC Geo Location)
• Step #2: Define Maximum Cost-Per-Click (CPC) for Broad, Phrase, and Exact Matches
• Step #3: Define 2 sets of Ad Copy (i.e., 2 sets of Headlines, Description Line #1’s, Description Line #2’s, Display URLs, and Destination URLs)

The current beta version asks for your first name, last name, and email address. Currently the beta version of the Free Google AdWords Quality Score Tool sends you to a page with a simple link to your ad results. In the future it will email you a link or text files with the results.